Incorporating these five event marketing trends into your customer experiences and community outreach programs will help you reach your customers and put you ahead of the curve in 2023 and beyond. In today's fast-paced digital world,...
You’ve seen in-store tastings, live demos, and have tested products or services; you’ve probably enjoyed these opportunities to make an educated decision before making your purchase. This is the most basic execution of experiential marketing...
Attention, curiosity, desire, conviction, and action. These are the 5 basic stages in face-to-face marketing—a technique that 95% of professionals believe are key to successful relationships. As an experiential marketing agency, EMS understands that face-to-face engagement...
Brand ambassador (BA) programs have become a go-to marketing strategy over the last few years, but the idea has exploded. Why brand ambassador programs? The problem faced by so many businesses face is that the consumer knows...
Maggie Ellison, VP Smart Business conducted an interview titled, “Experiential Marketing in healthcare: The new frontier in advertising, today”, with our VP, Maggie Ellison. Maggie shares why health care changing its direction with advertisement strategies is...
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